Wearing shorts to work!!
Title catch your attention? It would grab mine. I'm the kind of guy that has one suit in his closet. You know, weddings and funerals. I love dressing casually and being comfortable. Well, on top of having a great job around wonderful people, I'm able to wear shorts to work!!! Oh, the little things in life make it all so sweet.
I haven't written since starting at NB Web Express (now an official "wing" of New Balance). I'm having to get in the swing of things, reorganizing things like my gym schedule, freelance gigs, and even blogging.
It has been great. I'm working on a great team (great=word for the day) and with a really great product. My days consist of getting in to the studio and beginning work on the products that have been prepared and are ready for shooting.
Many of you have been interested in what goes into taking shots of shoes (and apparel). The short answer is that we work on getting a set couple of shots that encompass the entire product and then we go to work capturing the "spirit" of it...the features, technology...the zing! There is a lot of creative thinking that goes into getting the "zing" shots as you're trying to visualize what it's going to look like when it hits the web (or print)...not just what it looks like laying there. I'll try to take my camera up there someday and grab some setup shots to share. That'll give you a good idea of how it all works. Cool?
I've been extremely impressed with our team. It's hard to believe there are so many folks working there who love their job so much. Having heard about how the owner founded the company on Christian principles, it's quite evident that the folks there feel cared about, appreciated. That makes a huge difference...I can tell you.
I haven't written since starting at NB Web Express (now an official "wing" of New Balance). I'm having to get in the swing of things, reorganizing things like my gym schedule, freelance gigs, and even blogging.
It has been great. I'm working on a great team (great=word for the day) and with a really great product. My days consist of getting in to the studio and beginning work on the products that have been prepared and are ready for shooting.
Many of you have been interested in what goes into taking shots of shoes (and apparel). The short answer is that we work on getting a set couple of shots that encompass the entire product and then we go to work capturing the "spirit" of it...the features, technology...the zing! There is a lot of creative thinking that goes into getting the "zing" shots as you're trying to visualize what it's going to look like when it hits the web (or print)...not just what it looks like laying there. I'll try to take my camera up there someday and grab some setup shots to share. That'll give you a good idea of how it all works. Cool?
I've been extremely impressed with our team. It's hard to believe there are so many folks working there who love their job so much. Having heard about how the owner founded the company on Christian principles, it's quite evident that the folks there feel cared about, appreciated. That makes a huge difference...I can tell you.
There are drawbacks...big drawbacks to the job. Imagine shooting great (there it is again) products all day. Shoes. Bags. Clothes. More shoes. I can't tell you how many times I've already thought, "hmm...wonder how much that'd be?" And of course, I've GOT to out fit my family in NB gear...right?! Of course. Well, drawbacks...see what I mean?
Good stuff. I'm so thankful!



